Case Studies - Expanding my work and reaching new clients
Answers and questions about client work
Fabrica Response Magazine cover
During the summer, Fabrica worked with Project Artworks and the artist, Peter Hudson, to present an interactive colour installation. With every show, there is a Response magazine. I designed a chart representing the idea of colour making an impact on people's behaviour.
What was your experience in sharing ideas and designs through Slack?
It was refreshing. I used it slightly when I was an intern at Bamb. At first I was nervous getting the constructive feedback from Sally and the Fabrica team. However, the instant messaging was great for making changes on the go.
How did this project helped you build the foundation for future client work?
It encouraged me to present my visual solutions. This project revealed that I am a creative thinker. I love solving problems. This confidence in my chosen field and pitching skills helped me to reflect how to narrow down my line of work.
One thing useful thing you learned?
Avoid being a generalist. Trying to please everyone doesn’t achieve anything. But I will not discard my graphic design skills. It has enabled me work on things that I great at, solving issues using illustrations. This project got me to think about being a specialist.
New beginnings - I had to apply the themes of animals, spring and new life to this window display. I have to thank the local Brighton Illustrators Group for getting me this opportunity.
What experience did you get by doing this commission?
It was discovering my talent in drawing on material. Drawing on window displays was last I think I would do. However, here we are. Showing my recent work with the local Brighton shop.
It really demonstrates that you should not discard any mediums. This project taught me that surprises can occur any at moment.
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